Liscard town centre

Regenerating Liscard

Wirral Council is on an ambitious journey to regenerate Liscard. It aims to reimagine the town centre, creating a place that meets the needs of its local community. The council is working with partners and the local community to deliver its ambition.

In 2019, Wirral Council made a successful bid to the Liverpool City Region Combined Authority’s Town Centre Fund programme. £500,000 was secured to invest in projects over the following two years as part of an agreed Action Plan for the town.  

By March 2022, the funding had enabled the following projects to be delivered:

  • Liscard Business Grants scheme - 33 independent businesses were assisted to improve shop fronts, security measures and customer facilities.
  • Liscard Community Grants Programme – 9 local organisations delivered a range of cultural, creative, youth engagement and community investment activities in and around the town centre.
  • A new pump-track was built in nearby Central Park, providing a dedicated cycling facility benefiting young people
  • New CCTV, upgraded street lighting, and other safety features were installed along Liscard Way to help reduce vandalism and anti-social behaviour.

Liscard Neighbourhood Framework

The Liscard Neighbourhood Framework: An Integrated Masterplan was approved in November 2021 as the regeneration strategy for Liscard. The Neighbourhood Framework sets out a vision for a town that is more locally distinctive, more community focused, less of a ‘clone’ and ‘more Liscard.’ 

The Framework is a significant opportunity to reshape Liscard whilst supporting its economic growth. It aims to improve the experience of residents, businesses and visitors and it identifies medium to long term improvements for the town centre and will guide how the council invests in regeneration and attracts new developers. Further information can be viewed below:

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Liscard Together Partnership

During 2022, Wirral Council received support for Liscard Town Centre from the UK Government’s High Street Task Force.  

The Task Force recommended setting up a town centre partnership in Liscard Town Centre, focused on community, place and business.

The council has since secured funding for Liscard Town Centre via the UK Shared Prosperity Fund, administered by the Liverpool City Region Combined Authority. The funding has been used to establish a Liscard Together Partnership – a group of local businesses, community representatives, local Elected Members, council officers, and partners such as Merseyside Police.

The Liscard Together Partnership was formally launched on 4 June 2024 and is delivering a range of activity including local events, environmental improvements and support to local business. Further information can be viewed on the Liscard Together website.

Liscard Levelling Up Fund

The council has secured £10.78m of funding for Liscard from the UK Government’s Levelling Up Fund Round 3, matched by £1.2m of council funding.

The original funding bid was based on the priorities of the approved Liscard Neighbourhood Framework.

The Liscard Levelling Up Programme will focus on the following:

  • public realm improvements on Liscard Way and outside McDonalds
  • reconfiguration of the junction at Liscard Way/Wallasey Road to help people walk safely into the town centre
  • unlocking high quality residential development at the Seaview Road car park site to meet local housing needs; and
  • enhancing community facilities in the town centre

The Levelling Up Fund needs to be spent by March 2026.